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Search engine algorithms and voice search technology are changing the keyword game: is your strategy on point?

You have a new visitor to your homepage, which is great!

The average adult spent 5.9 hours a day with digital media in 2017, so it’s no surprise that digital advertising topped $209 billion worldwide for the same year (more than traditional TV).

Not that long ago the marketing world was focused on capturing audiences on their desktop computers; today it has become a mobile-first world.

In order to get website visitors into your sales funnel, you want low website bounce rates.

On May 25, 2018, the EU will pass the strictest set of data privacy regulations on the books—the General Data Protection Regulation, or GDPR.

Marketers frequently hear the word “relevant” when discussing their brand’s staying power. How do you stay relevant in an always-changing market?

We are a society who has become reliant on our phones. All day, we’re clicking and swiping and scrolling. We set the alarm, read emails, check social media, do banking, trade stocks, log our fitness activity, look for deals, find the fastest route, make grocery lists, pin recipes and take photos on our phones.