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What Facebook’s New Ad Targeting Restrictions Mean For You

 

Facebook has recently introduced new targeting restrictions that impact how businesses are able to define audiences for social media advertising campaigns in the Property Development and Senior Living markets.

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Topics: senior living, social media marketing, Facebook ads, property development

7 Tips for Creating Successful Facebook Ads

 

The rules of the Facebook advertising game changed in January of this year, when the social media giant—with more than one billion users on the platform—revamped its news feed algorithm, this time pushing back against branded content while pushing posts from friends and family.

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Topics: social media marketing, Facebook ads, SEO

5 Effective Digital Marketing Strategies

Don’t miss opportunities to reach prospective consumers and connect with your audience—make the most of online marketing strategies.

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Topics: digital marketing, social media marketing, Content marketing

The 5-Minute Guide to Influencer Marketing

Influencer marketing is the action of associating your brand with individuals (influencers) who can reach a large number of people. These influencers can promote a partnership, celebrate a milestone, and expand on word of mouth.

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Topics: brand strategy, social media marketing, influencer marketing

Does Social Marketing Really Impact Search Rankings?

With search engine algorithms evolving faster than marketing can keep up, a lot of social marketing teams are getting hit with a familiar question: does social media actually improve our search rankings?

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Topics: digital marketing, social media marketing, SEO

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