Improving your SEO strategy will help rank your business high in internet searches.
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Topics: digital marketing, search engine marketing, SEO
The rules of the Facebook advertising game changed in January of this year, when the social media giant—with more than one billion users on the platform—revamped its news feed algorithm, this time pushing back against branded content while pushing posts from friends and family.
Read MoreTopics: social media marketing, Facebook ads, SEO
There’s been a lot of hay made lately about how click-through rates for the top spot on Google search results has dropped.
Read MoreTopics: content strategy, ecommerce, SEO
With search engine algorithms evolving faster than marketing can keep up, a lot of social marketing teams are getting hit with a familiar question: does social media actually improve our search rankings?
Read MoreTopics: digital marketing, social media marketing, SEO
In the age of click-and-scroll, it’s easy to assume the hallmarks of persuasive communication have fundamentally changed. Regardless of the medium, brand marketing still comes down to identifying and satisfying your audience’s need. So how do you create the right content for the right audience—and still satisfy your SEO needs?
Read MoreTopics: content strategy, SEO, Content marketing
