When it comes to senior living, the world of marketing is changing at a rapid pace.
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Topics: senior living, marketing strategy, digital marketing tactics
When marketing to baby boomers, you need to consider their numbers – there are over 76 million people who fall into this unique demographic.
Read MoreTopics: integrated marketing, senior living, marketing strategy, digital marketing tactics
Finding and securing the right talent for your community can be challenging, but having a solid brand identity can help you attract the sort of employees you want.
Read MoreTopics: senior living, brand strategy, brand positioning, brand storytelling, brand voice
Members of the Imagewërks Business Development Team attended the recent Argentum Senior Living Executive Conference in San Antonio, Texas on April 15-17, and had a great time meeting attendees and learning at the educational sessions.
Read MoreTopics: senior living, marketing strategy, digital marketing tactics, tradeshow
As the national demographics continue to shift toward an ever-larger senior population, senior living marketers find themselves in a strange conundrum.
Read MoreTopics: Ideas@Werk, integrated marketing, senior living, marketing strategy, digital marketing tactics, direct mail
