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What Facebook’s New Ad Targeting Restrictions Mean For You

 

Facebook has recently introduced new targeting restrictions that impact how businesses are able to define audiences for social media advertising campaigns in the Property Development and Senior Living markets.

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Topics: senior living, social media marketing, Facebook ads, property development

Why Your Website Should Reflect Your Community

When it comes to marketing your community, your senior living organization’s most important tool should be your website. It allows prospects to learn more about you and your offerings from any device, 24/7.

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Topics: senior living, digital marketing tactics, website performance

Too Busy for Marketing? We Can Help.

 

When it comes to senior living, the world of marketing is changing at a rapid pace.

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Topics: senior living, marketing strategy, digital marketing tactics

How to Attract Boomers: Shifting How to Sell

 When marketing to baby boomers, you need to consider their numbers – there are over 76 million people who fall into this unique demographic.

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Topics: integrated marketing, senior living, marketing strategy, digital marketing tactics

How a Solid Brand Identity Leads to New Hires

 

Finding and securing the right talent for your community can be challenging, but having a solid brand identity can help you attract the sort of employees you want. 

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Topics: senior living, brand strategy, brand positioning, brand storytelling, brand voice

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