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Why You Should Start Using Conversational Marketing

 

As messaging technologies continue to grow and evolve, one thing has become crystal clear to marketers: customers expect engagement to happen how & when they want it.

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Topics: integrated marketing, inbound marketing, Chat bots

How Integrated Marketing Can Help You Sell Out Your Next Event

 

Planning an event can be stressful—there are a million and one variables to consider.

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How to Attract Boomers: Shifting How to Sell

 When marketing to baby boomers, you need to consider their numbers – there are over 76 million people who fall into this unique demographic.

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Topics: integrated marketing, senior living, marketing strategy, digital marketing tactics

Senior Living Special: How to Boost Occupancy with Integrated Marketing

 

As the national demographics continue to shift toward an ever-larger senior population, senior living marketers find themselves in a strange conundrum.

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Topics: Ideas@Werk, integrated marketing, senior living, marketing strategy, digital marketing tactics, direct mail

7 Steps to a Successful, Integrated Social Marketing Strategy

 

Thanks to its key role in our everyday politics, culture and communication, social media is a consumer relationship opportunity you can’t afford to ignore.

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Topics: social media, integrated marketing, traditional marketing

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