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The Importance of Color in Marketing


When designing your print collateral — how do you effectively use text and colors to attract your audience?

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Topics: color, brand strategy, Content marketing

How to Win Customers and Influence People -- with Color

When you sit down to begin the branding or rebranding process, you have a lot of factors to consider. Your name, your tagline, your social media presence—these things are all important. But when it comes to making your brand stick, one of the most important factors may actually be color.

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Topics: color, branding, marketing, pyschology

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