Turn First-Time Donors into Lifelong Supporters

Many people say that a donor isn’t a donor until they’ve made their second gift.

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Topics: marketing strategy, direct mail, nonprofit

4 Simple Steps to Get Your Emails Safelisted

 

We've previously talked about the importance of creating excellent email content.

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Topics: senior living, marketing strategy, email marketing

Promos that Won't Break the Bank

Let's be honest—how many of us have kept that cool pen we used at the bank, or still use the letter opener that we received from our financial advisor?

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Topics: promotion, property development, financial

How To Pick The Right Marketing Channels To Get Your Business Noticed

There are so many different marketing strategies online right now, as online social media and marketing channels diversify, that you've got to try and find the right one that works for you.

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Topics: digital marketing, content strategy, digital marketing tactics

Customer Service 101 For Retail

 

There is nothing worse than having to call customer service for a problem.

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Topics: customer service, consumer behavior, retail