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Your Tenants Are On Facebook: Are You Taking Advantage?

As a property management professional, your success is measured by your occupancy rate. With over 90% of renters starting their property search online, it’s critical to connect with prospective residents and build community to engage with your existing residents – online and offline. No pressure, right?

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Topics: digital marketing, social media, social media marketing, social media strategy, property development

7 Steps to Online Reputation Management in Senior Living

As older adults and their families spring to the internet to assess their senior living options, your online reputation can either help or hurt your opportunity to earn their business. Follow these steps to make the best impression you can.

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Topics: social media, senior living, content strategy, social media marketing

Live Streaming Video for Business: A Beginner's Guide

Live video is quickly becoming the best way to offer your audience exclusive access to what you do and how you do it. We’ve compiled 6 best practices to help you take advantage.

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Topics: social media marketing, Facebook, Video

9 Tips for Creating Successful Facebook Ads

As Facebook has transformed from a purely social platform to a diverse content platform, news feeds are increasingly crowded and competitive territory. But that doesn’t mean Facebook is a lost cause for marketers. Use these tips to get the most out of your Facebook advertising dollars.

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Topics: social media marketing, Facebook ads, SEO

5 Ways to Use Snapchat for Student Housing Marketing

Snapchat isn’t an all-purpose social platform like Facebook, which can make it a challenge for brands to tackle. We’ve got five ideas for effective ways to use Snapchat to market your next student housing project.

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Topics: millennials, social media marketing, Student Housing, Snapchat

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