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How to Rebrand Without Losing Your SEO Ranking, Part 2

In Part One of How to Rebrand Without Losing Your SEO Ranking, we discussed the difference between a rebrand and a refresh, the risks and rewards that come with rebranding your company, and the first four steps of executing a digital rebrand without endangering your hard-won SEO ranking.

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Topics: branding, brand strategy, SEO, Rebranding

How to Rebrand Without Losing Your SEO Ranking, Part 1

Rebranding your company is an exciting process that can be a huge boost for brand awareness, customer loyalty, and business. However, rebranding can be a minefield for SEO missteps, and is the root cause of one of the most common mistakes businesses make on their website.

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Topics: branding, brand strategy, SEO, Rebranding

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