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The Inbound Outbox: 5 Lessons for Your Business from #INBOUND16

Get the key takeaways from the Imagewërks team on the future of digital marketing, sales and content strategy in 2017 from the Hubspot #INBOUND16 Conference.

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Topics: digital marketing, Market strategy, Hubspot, Sales strategy, #INBOUND16

Push vs. Pull Marketing Strategy: What's Right for Your Business?

For the digital marketer, there’s a seemingly infinite variety of strategies, channels, platforms, and formats for buildinging an audience. To manage these choices, it helps to organize them into two categories: push strategies and pull strategies.

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Topics: Market strategy, promotion, Lifecycle Stages

The Art of Brand Consistency

Successful brands aren’t built in a day; they’re built every day. We’ve seen our share of small businesses dilute their brand by not establishing their style and branding standards. Here’s a few tips to keep your brand strong and steady.

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Topics: branding, design, Market strategy, Style guides

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