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How to Increase Ad Conversion Rates on Facebook & Google

 

We’ve all felt the pain. You run a digital ad campaign, your click-through-rate is high but your bounce rate is even higher. 

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Topics: Google, digital marketing, lead generation, Facebook

Facebook's 2018 News Feed Changes: How They Impact Your Marketing

In January, Facebook announced it was making changes to its news feed algorithm in an attempt to make time on the platform more meaningful—and perhaps more psychologically healthy.

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Topics: digital marketing, Facebook, Content marketing

A Beginner's Guide to Facebook for Small Business

As a small business owner, you wear a lot of hats: finance, sales, customer service, marketing and more. Some of these hats will fit you better than others, but they’re all important to the success of your business. Social media is no exception. Use this guide to build a solid Facebook foundation.

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Topics: social media, social media marketing, Facebook

Live Streaming Video for Business: A Beginner's Guide

Live video is quickly becoming the best way to offer your audience exclusive access to what you do and how you do it. We’ve compiled 6 best practices to help you take advantage.

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Topics: social media marketing, Facebook, Video

Facebook's "Topics to Watch" and How Brands Can Matter in the Moment

Facebook's new “Topics to Watch” insights collect data from hundreds of thousands of conversations to highlight new emerging trends. Learn how to take advantage and plan compelling new content for your brand.

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Topics: digital marketing, social media, Facebook, trending topics

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