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Molly Geipel

Recent Posts

21 Website Must-Haves: Usability

When a new visitor lands on your homepage, it’s not time to celebrate just yet. The next step is to keep them there. Don’t let your site get the electronic ding dong ditch. Use these five tips to lower your bounce rate, and keep your website sticky.

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Topics: Web Design, website design, website performance, organic search, 21 Website Must-Haves

6 Steps to Create a Well-Read Email Newsletter

Email newsletters are a dime a dozen these days. And for good reason – they can be an excellent way to engage your audience. But only if you get people to open them. Follow these 6 steps to inbox ROI.

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Topics: Content marketing, email marketing

21 Website Must-Haves: Discovery

Your website can be the strongest lead generation tool in your arsenal, but only if it’s optimized for discovery. Use these five tips to build your organic reach and keep new users coming your way.

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Topics: Web Design, website design, SEO, website performance, organic search, 21 Website Must-Haves

New Faces: Jen Simmet & Jessie Conley Join the Imagewerks Team

This spring, Imagewerks welcomed two new faces to the team: Jen Simmet, our new Marketing Specialist, keeps the wheels spinning on our in-house marketing efforts. Digital Project Manager Jessie Conley comes on board to help manage our ever-growing digital workload. 

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Topics: digital marketing, Digital marketing team, Imagewërks Marketing

Climb the Ranks: 6 Tips for SEO Success

Boosting your search performance and rocketing to page one is the holy grail of SEO strategy. While plenty of articles will have you believe a top Google ranking is as simple as unlocking the “#1 Trick to Cracking the SEO Code,” the trust is that it takes time to build the kind of search authority that drives organic traffic. The only “trick” is that slow and steady wins the race.

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Topics: digital marketing, marketing strategy, SEO

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